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you received your sweet dreams starter kit and found your way here. congratulations, you’re on your way to better sleep. here's what's next.
here's what's next.
guided sleep meditations
exclusive access to 7 sleep meditations from NYC’s premiere meditation and wellness destination, Sage + Sound.
sleep meditations
new sleep routine
simple tips and tricks to create a sleep routine you’ll actually stick to. we sifted through the research so you don’t have to.
sleep routine
the science of sleep
a deep dive into the science behind sleep and natural sleep supplements. our top findings based on years of extensive research.
sleep science of sleep
you are in control of your sleep. this is a choose-your-own sleep adventure. let’s explore what’s in your box...
the alice sleep eye mask

did you know that wearing an eye mask to bed can improve alertness, memory and reaction time the following day? light plays a crucial role in sleep-wake cycles, so blocking it out can promote deeper sleep at night, and improve cognitive
function
by day.

the alice calming candle

with the scents of blush, suede, and a hint of peony, our custom alice candle is designed to lower stress and keep you relaxed before you drift off into your sweetest dreams yet.

alice’s nightcap chocolate

each bite of nightcap is packed with pure, fruiting body reishi mushroom to foster healthy sleep cycles and down-regulate your nervous system when taken daily. with a full month’s supply in your starter kit, you have enough to make your new ritual second nature.

you have what you need for a restful routine, but what is
the importance of sleep?
beauty sleep
it’s a real thing. your skin uses sleep hours to heal itself from the day's damage so when you drift off, your skin gets the chance to repair. try to get 7-9 hours sleep each night for the brightest glow.
healthy metabolism
Sleep and metabolism are controlled by the same sectors of the brain. When you’re exhausted, hormones are boosted in your blood which drive your appetite and block feelings of satiety.
mental stamina
When we get a good night’s sleep, we are more alert and clear-headed. Things like learning, problem-solving and decision making are easier. we’re also better able to control our emotions and behavior.
part one, sleep meditations
you have arrived at our guided sleep meditations,
welcome in.
looking for a different section?
room
sage + sound
we collaborated with our favorite meditators in the game. Sage + Sound offers meditation classes, sound workshops and more to reset your nervous system and restore your energy.
a sleep meditation for every night of the week
room
no: 1 dedication an introductory meditation to set the mood.
listen now

no 2: body scanning
relax your entire physical body + melt into rest.

listen now

no 3: physical patterns
bring awareness to your actions + surroundings.

listen now

no 4: breath counting
find stillness through meditative breath work.

listen now

no 5: subtle patterns
tune into your mind + body on a deeper level.

listen now

no 6: visualization
let your mind’s eye wander and drift into your dreams.

listen now

no 7: three gates
tap into the wisdom of daoist teachings.

listen now
part three, scinece of sleep
ever wanted to create a sleep routine but never knew where to start? we’ve got you.
looking for a different section?
room
sleep
with me.
we sifted through the articles so you don’t have to. follow these 8 tips to get the best sleep of your life.
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Set a Consistent Schedule 
It is important to go to bed and wake up at the same time every day (even on weekends!). Consistency helps regulate your body's natural sleep-wake cycle. Most adults from age 18-65 need about 7-9 hours of restful sleep.
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Create a Bedtime Ritual
Engage in calming activities before bed to signal to your body that it's time to wind down. This could include reading, using essential oils, or listening to soothing music. It can also be helpful to create a bedtime routine and follow nightly. 
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limit screen time
research shows that putting away your screens at least one hour before bed can improve sleep quality. The blue light emitted by screens can interfere with the production of the sleep hormone melatonin and makes it more difficult to fall asleep and even to wake up the next day.
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mind your environment
make your bedroom conducive to sleep by keeping it dark, quiet, and cool. to level up, consider investing in blackout curtains, earplugs, and a white noise machine to block out disruptions and get maximum zzzz’s.
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you are what you eat
(and drink)
avoid heavy meals, caffeine, and alcohol use up to 5 hours before bedtime. opt for lighter snacks and herbal teas instead. chamomile tea can help to calm the mind and prepare the body for sleep.
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let’s get physical
engage in regular physical activity during the day can promote better sleep at night, but try to avoid vigorous exercise too close to bedtime. give your body a chance to wind down after and return to a relaxed state a few hours before bedtime.
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limit naps
if you’re napping in the day but struggling to fall asleep at night, try to limit naps to 20-30 minutes. napping for too long can interfere with your ability to fall asleep at night.
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stress less (simple right?)
practice stress-reducing techniques such as mindfulness, journaling, or yoga to help calm your mind before bed. Chronic stress can disrupt sleep, so finding healthy ways to manage stress can improve your sleep quality.
part three, science of sleep
we know about the importance of sleep, but how do i get there? let’s explore the science of deep sleep.
looking for a different section?
room
made
without
melatonin.
read that again. alice doesn’t believe in using melatonin, so what exactly is nightcap made out of? and how does it work?
melatonin is a hormone that your brain's pineal gland naturally creates each evening to signal to your body that bedtime is approaching. it is responsible for managing your natural sleep and wake cycles, known as your circadian rhythm.
why we don’t use melatonin:
morning grogginess
taking melatonin often results in feelings of grogginess or a hangover the next morning as a result of pumping your system with too much melatonin.
bandaid solution
melatonin addresses sleep issues at the symptom level. by artificially dumping melatonin into the system, it removes the need for the body to address the actual cause of sleeplessness.
create it naturally
your body should create melatonin naturally. zinc and magnesium (both in nightcap) are shown to increase the body's levels of naturally circulating melatonin to regulate your circadian rhythm from within.
calm your mind

sleep issues are commonly rooted in stress. nightcap includes l-theanine (otherwise known as nature’s x*nax) and chamomile to help calm the mind and create space for rest.

wake up refreshed

no grogginess, ever. each ingredient in nightcap was specifically chosen for its ability to improve sleep without a morning hangover effect.

improve sleep cycles

reishi mushroom is heralded for its ability to down regulate the nervous system, manage stress, and promote healthy sleep cycles in the long term. sleep well tonight, and even better tomorrow..

reishi • zinc • magnesium • l-theanine • chamomile
see how these ingredients work together to deliver your deepest sleep ever.
create natural
melatonin with zinc
and zmagnesium
zinc and magnesium have been shown to increase the body's levels of naturally circulating melatonin to regulate your circadian rhythm from within. zinc it also has been shown to quiet the mind after periods of mental stress.
destress and regulate
sleep patterns with
zinc and reishi
chamomile promotes healthy sleep cycles, while Reishi’s adaptogenic properties help alleviate stress, promote relaxation, and foster your deepest, best sleep ever. it also reduces fatigue so you’ll wake up feeling ready for the day.
relax both your mind and
body with L theanine
and magnesium
magnesium is a natural muscle relaxer. it blocks calcium build-up in muscles allowing the body to release tightness, and unwind. L-theanine elevates your levels of GABA, dopamine and serotonin, to promote relaxation.
deep relaxation, sound sleep, and mind-body rejuvenation await. take it to the next level with our exclusive alice playlist and lounge wear.
dream machine
songs and sounds to lull you off to sleep
listen here
clothes for comfort
slip into something more comfortable
shop comfort